Privacy policy

1. DATA PROTECTION AT A GLANCE

General information

Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Swiss Confederation (Data Protection Act, DSG), every person is entitled to protection of their privacy and protection against misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

In cooperation with our hosting providers, we make every effort to protect the databases as well as possible against unauthorised access, loss, misuse or falsification.

We would like to point out that data transmission over the internet (e.g. when communicating by email) may have security gaps. It is not possible to provide seamless protection of data against access by third parties.

By using this website, you consent to the collection, processing and use of data in accordance with the following description. This website can be visited without registration. Data such as pages viewed or the names of files accessed, date and time are stored on the server for statistical purposes, without this data being directly related to your person. Insofar as personal data (e.g. name, address or email addresses) is collected on our pages, this is always done on a voluntary basis as far as possible. This data will not be passed on to third parties without your express consent.

The following information will provide you with an easy to navigate overview of what will happen with your personal data when you visit our website. Personal data comprises all data that can be used to personally identify you. For detailed information about the subject matter of data protection, please consult our Data Protection Declaration, which we have included beneath this copy.

Processing of personal data

Personal data means any information relating to an identified or identifiable person. A data subject is a person about whom personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, procurement, deletion, retention, modification, destruction and use of personal data.

We process personal data in accordance with Swiss data protection law. If and to the extent that the EU GDPR is applicable, we also process personal data on the following legal bases in conjunction with Art. 6 (1) GDPR:

lit. a) Processing of personal data with the consent of the data subject.

lit. b) Processing of personal data for the performance of a contract with the data subject and for the implementation of corresponding pre-contractual measures.

lit. c) processing of personal data to fulfil a legal obligation to which we are subject under applicable EU law or under the applicable law of a country in which the GDPR is applicable in whole or in part.

lit. d) processing of personal data to protect the vital interests of the data subject or of another natural person.

(f) processing of personal data for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by the fundamental rights and freedoms or by the interests of the data subject. Such legitimate interests include, in particular, our commercial interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

We process personal data for the duration necessary for the relevant purpose or purposes. In the event of longer-term retention obligations due to legal and other obligations to which we are subject, we will restrict processing accordingly.

Data collection on our website www.ayre.ch

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. The operator's contact details can be found in the legal notice of this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may be data that you enter in a contact form, for example. Other data is automatically collected by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system or time of page view). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyse how visitors use the site.

What rights do you have regarding your data?

You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. For this purpose, as well as for further questions regarding data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have the right to appeal to the relevant supervisory authority.

In addition, under certain circumstances, you have the right to request that the processing of your personal data be restricted. For details, please refer to the data protection declaration under ‘Right to restriction of processing’.

Analysis tools and tools from third-party providers

When you visit our website, your surfing behaviour may be statistically evaluated. This is done primarily with cookies and with so-called analysis programmes. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You can find detailed information on this in the following data protection declaration.

You can object to this analysis. We will inform you below about how to exercise your options in this regard.

2. GENERAL INFORMATION AND MANDATORY INFORMATION

Data protection

The operators of this website and its pages take the protection of your personal data very seriously. Hence, we handle your personal data as confidential information and in compliance with the statutory data protection regulations and this Data Protection Declaration.

Whenever you use this website, a variety of personal information will be collected. Personal data is any data with which you could be personally identified. This privacy policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmitted via the internet (e.g. via email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.

Note on the responsible body

Data protection officer:

SAYNQUE GmbH

Sybille Zollikofer

Webereistrasse 47

8134 Adliswil

The responsible body is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke consent that you have already given at any time. To do so, an informal message by e-mail to us is sufficient. The legality of the data processing carried out up to the point of revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)

If data processing is carried out on the basis of Art. 6 (1) e or f GDPR, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you, including profiling based on those provisions. Please refer to this privacy policy for the respective legal basis for processing. If you file an objection, we will no longer process your personal data concerned unless we can prove compelling reasons for the processing worthy of protection which outweigh your interests, rights and freedoms or the processing serves the assertion, exercise or defence of legal claims (objection according to art. 21 para. 1 DSGVO).

Where your personal data are processed for direct marketing purposes, you have the right to object at any time to processing of personal data concerning you for such marketing, which includes profiling to the extent that it is related to such direct marketing. If you object, your personal data will no longer be processed for direct marketing purposes (objection pursuant to Article 21(2) GDPR).

Right of appeal to the competent supervisory authority

In the event of violations of data protection law, the data subject has the right of appeal to the competent supervisory authority. The competent supervisory authority for data protection issues is the data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link:

https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data that we process based on your consent or in fulfilment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from ‘http://’ to ‘https://’ and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Information, blocking, deletion and correction

Within the scope of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipients and the purpose of the data processing and, if necessary, a right to correct, block or delete this data. For further information on personal data, please contact us at any time at the address given in the imprint.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time at the address given in the imprint. The right to restriction of processing applies in the following cases:

If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the verification, you have the right to request that the processing of your personal data be restricted.

If the processing of your personal data was/is carried out unlawfully, you can request the restriction of the data processing instead of the deletion.

If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of deleted.

If you have objected to processing pursuant to Article 21(1) GDPR, your rights and our rights will have to be weighed against each other. As long as it has not been determined whose interests prevail, you have the right to demand a restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – apart from being stored – may only be processed with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.

3. DATA COLLECTION ON OUR WEBSITE

Cookies

Websites sometimes use so-called cookies. Cookies do not harm your computer and do not contain any viruses. Cookies serve to make our website more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called ‘session cookies.’ They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognise your browser the next time you visit.

You can adjust the settings on your browser so that you are informed when cookies are set and only allow cookies in individual cases, accept cookies in certain cases or generally exclude them, and activate the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be limited.

Cookies that are required for the performance of the electronic communications transaction or to provide certain functions you want to use (e.g. the shopping cart function), are stored on the basis of Art. 6 Sect. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically error free and optimised provision of the operator's services. If other cookies (e.g. cookies for analysing your surfing behaviour) are stored, these are treated separately in this data protection declaration.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
  
• Host name of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

The collection of this data is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the technically error-free presentation and optimisation of his website – for this purpose, the server log files must be recorded.

Contact form

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

The processing of the data entered into the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. An informal message by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

The information you have entered into the contact form shall remain with us until you ask us to eradicate the data, revoke your consent to the archiving of data or if the purpose for which the information is being archived no longer exists (e.g. after we have concluded our response to your inquiry). This shall be without prejudice to any mandatory legal provisions – in particular retention periods.

Enquiries submitted by e-mail, telephone or fax

If you contact us by email, telephone or fax, your request, including all resulting personal data (name, request) will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.

The processing of this data is based on Art. 6 para. 1 lit. b DSGVO, provided that your request is related to the performance of a contract or is required to carry out pre-contractual measures. In all other cases, the processing is based on your consent (Art. 6 para. 1 lit. a GDPR) and/or on our legitimate interests (Art. 6 para. 1 lit. f GDPR), since we have a legitimate interest in the effective processing of the requests addressed to us.

The data you send to us via contact requests will remain with us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have finished processing your request). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

Processing of data (customer and contract data)

We collect, process and use personal data only insofar as it is necessary for the establishment, content organisation or change of the legal relationship (inventory data). This is done on the basis of Art. 6 Sect. 1 lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual actions. We collect, process and use personal data concerning the use of our website (usage data) only to the extent required to enable the user to access our service or to bill the user.

The collected customer data shall be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

Customer account

We set up password-protected direct access to the inventory data we store for each customer who registers accordingly (customer account). You agree to treat the personal access data confidentially and not to make it accessible to unauthorised third parties. We cannot assume any liability for misused passwords, unless we are responsible for the misuse.

Product recommendations by email

As an AYRE customer, you will regularly receive product recommendations from us by email. We use your data for advertising purposes with the aim of sending you information about products from our range that may interest you based on your last purchases from us. We only use email advertising to the extent permitted by law or to the extent that you have specifically authorised us to do so.

If you no longer wish to receive product recommendations or advertising messages from us, you can object to this at any time without incurring any costs other than the transmission costs at the basic rates. A message in text form (e.g. email, fax, letter) is sufficient for this. Of course, you will also find an unsubscribe link in every product recommendation email.

Newsletter and personalised advertising for you

If you no longer wish to receive newsletters or advertising messages from us, you can object to this at any time without incurring any costs other than the transmission costs at the basic rates. A message in text form (e.g. e-mail, fax, letter) is sufficient for this. Of course, you will also find an unsubscribe link in every newsletter.

The information we receive from you helps us to permanently improve your shopping experience and to make it more customer-friendly and personalised for you. This information is used to create advertising tailored to you and your interests. We use existing information for this, such as confirmations of receipt and reading of e-mails, information about your computer and connection to the Internet, operating system and platform, your order history, your service history, date and time of your visit to the homepage and products you have viewed.

We use this information exclusively in pseudonymised form. By analysing and evaluating this information, we are able to improve our website and our online services and thus send you personalised advertising, i.e. advertising that recommends products that may actually interest you. Our goal is to make our advertising more useful and interesting for you. Therefore, the evaluation and analysis of the pseudonymised data collected from you helps us to ensure that we do not send you advertising at random, but advertising, such as newsletters and product recommendations, that actually corresponds to your areas of interest.

4. ANALYSIS TOOLS AND ADVERTISING

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider of this service is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called ‘cookies’. These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

IP anonymisation

We have activated the IP anonymisation function on this website. This means that your IP address will be truncated by Google within the area of member states of the European Union or other parties to the Agreement on the European Economic Area prior to its transmission to the United States. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objecting to the collection of data

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Contract data processing

We have entered into a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the ‘demographic characteristics’ function of Google Analytics. This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google and from visitor data from third-party providers. This data cannot be assigned to a specific person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section ‘Refusal of data collection’.

5. SOCIAL MEDIA

YouTube with enhanced data protection

Our website uses plugins from the YouTube website. The site is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

We use YouTube in advanced data protection mode. According to YouTube, this mode ensures that YouTube does not store any information about visitors to this website before they watch the video. However, the advanced data protection mode does not necessarily exclude the sharing of data with YouTube partners. For example, YouTube connects to the Google DoubleClick network whether you are watching a video or not.

As soon as you start to play a YouTube video on our website, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your browsing behaviour directly with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube can store various cookies on your device. With the help of these cookies, YouTube can obtain information about visitors to our website. This information is used, among other things, to collect video statistics, improve user-friendliness and prevent fraud. The cookies remain on your device until you delete them.

It is possible that further data processing operations over which we have no control may be triggered after a YouTube video has been launched.

YouTube is used in the interest of presenting our online offers in an appealing way. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR.

Further information about data protection at YouTube can be found in their data protection declaration at: https://policies.google.com/privacy?hl=de.

Facebook plugins (Like & Share button)

Our pages include plugins from the social network Facebook, provided by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognise the Facebook plugins by the Facebook logo or the ‘Like’ button on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When you visit our pages, the plug-in establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook ‘Like’ button while you are logged into your Facebook account, you can link the contents of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the data transmitted or how it is used by Facebook. For more information, please refer to the Facebook privacy policy at: https://de-de.facebook.com/privacy/explanation.

If you do not want Facebook to be able to assign visits to our pages to your Facebook user account, please log out of your Facebook user account.

The use of Facebook plugins is based on Art. 6 Sect. 1 lit. f GDPR. The website operator has a legitimate interest in the highest possible visibility on social media.

Twitter Plugin

Functions of the Twitter service have been integrated into our website and app. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. When you use Twitter and the ‘Re-Tweet’ function, the websites you visit are linked to your Twitter account and made known to other users. In doing so, data is also transferred to Twitter. We would like to point out that, as the provider of the pages, we do not receive any knowledge of the content of the transmitted data or its use by Twitter. For more information, please refer to the Twitter privacy policy at: https://twitter.com/de/privacy.

The use of the Twitter plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The website operator has a legitimate interest in the highest possible visibility on social media.

You can change your data protection settings on Twitter under account settings at https://twitter.com/account/settings.

Instagram

Our website includes features provided by the Instagram service. These features are provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or how it is used by Instagram.

The use of the Instagram plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate interest in being as visible as possible on social media.

For more information, please see Instagram's privacy policy: https://instagram.com/about/legal/privacy/.

LinkedIn Plugin

Our website uses functions of the LinkedIn network. The provider of this service is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Each time one of our pages that contains LinkedIn features is accessed, your browser connects directly to the LinkedIn servers. LinkedIn is informed that you have visited our website with your IP address. If you click on the LinkedIn ‘Recommend’ button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to our website with you and your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn.

The use of the LinkedIn plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate interest in being as visible as possible on social media platforms.

For more information about this, please consult the LinkedIn Data Privacy Policy at: https://www.linkedin.com/legal/privacy-policy.

XING Plugin

Our website uses functions of the XING network. The provider of this service is XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany.

Each time one of our pages that contains XING features is accessed, your browser is automatically prompted to download an image of these web pages. To the best of our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored nor is user behaviour evaluated.

The XING plug-in is used on the basis of Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate interest in the highest possible visibility on social media.

For further information about data protection and the XING share button, please consult the Data Protection Policy of XING at: https://www.xing.com/app/share?op=data_protection.

6. PLUG-INS AND TOOLS

Google Web Fonts

This site uses so-called web fonts provided by Google to ensure fonts are displayed consistently. When you access a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

To do this, the browser you use has to establish a connection with Google's servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the privacy policy of https://policies.google.com/privacy?hl=de

Google Maps

This site uses the Google Maps map service via an API. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

We use Google Maps to present our online content in an appealing manner and to make it easier to find the locations we specify on the website. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR.

For more information about how user data is handled, please refer to the privacy policy of https://www.google.de/intl/de/policies/privacy/.

UPDATING THE PRIVACY POLICY

We reserve the right to update this privacy policy from time to time. Updates to this privacy policy will be published on the website. Changes are effective when they are posted on our website. We therefore encourage you to periodically review this page to be informed of any updates that may have been made.

As of: 1 September 2023