ABOUT

AYRE was founded in Zurich in 2024 and began with cross-seasonal accessories, made from high-quality materials in special and practical pieces. Sybille Zollikofer (-Steindl) worked for over 23 years in the fashion and interior industry as a designer and producer before founding her brand AYRE. The clothing and accessories are created in collaboration with artisans, weavers and manufacturers from all over the world, thus preserving craftsmanship and traditional techniques.

Inspired by nature, art and culture, the collections are characterized above all by elegance, relaxed lightness and, very importantly, incredible comfort.

And everything happens with great ease, everything flows. It is the famous "Je ne sais quoi", it probably comes from her mother, Jacqueline, the Canadian from Quebec. Et attention, Sybille's grandmother was single called "d'Amour", et voilà, Amour, Amour, Amour, that is Sybille's character and style, because whatever she does, there is always a lot of love in it.

It's difficult to explain love. But you can see it. You can feel it. You can sense it.

That is AYRE. The incredible diversity and the diverse incomprehensibility of the beauty of this world.