ABOUT

AYRE was founded in Zurich in 2024 and stands for flowing summer dresses as well as timeless, trans-seasonal accessories. These are crafted from high-quality materials and transformed into special, yet practical pieces.

Sybille Zollikofer (-Steindl) looks back on over 25 years of experience in the fashion and interior design industry as a designer and producer before launching her own brand. The garments and accessories are created in close collaboration with artisans, weavers, and manufacturers from all over the world, thus preserving traditional craftsmanship and techniques.

The collections are inspired by nature, art, and various cultures, yet are characterized above all by an elegant lightness, a relaxed style, and—most crucially—exceptional comfort.

And everything happens with a lightness; everything flows. It is the famous "je ne sais quoi" that likely comes from Sybille's mother, Jacqueline, a Canadian from Quebec. And not to forget Sybille's grandmother, whose maiden name was "d'Amour"—amour, amour, amour. This magic of love and lightness runs through everything Sybille creates.

C’est difficile d’expliquer l’amour. But you see it. You feel it. You sense it.

This is AYRE: The infinite variety and the inexplicable beauty of this world.